Jeremy “DisguisedToast” Wang understands Hearthstone’s official subReddit (/r/Hearthstone) almost better than anyone else on it. He got his start curating content on the page before anyone knew who he was and years before anyone would ever see his face. Once that began gaining traction, he took his talents to Youtube where he has over one million subscribers across his two channels then began streaming on Twitch where his success has continued. Last Wednesday, Toast was streaming when it was brought to his attention that there was a thread about him on the subReddit that he should check out. Toast, who has seen hundreds of threads about him over the years, sat perplexed when he saw that shortly after the post had gone live it already had over 4,000 upvotes. Less than a week later, that number currently stands at nearly 13,000, one of the most popular in the past year.But the thread wasn’t showcasing a play he had made or a funny response from Blizzard on his content, like usual. It was in reference to recent videos he had made with clickbait thumbnails. While lighthearted in nature, hundreds of comments began pouring in calling Toast’s integrity into question and pointing out his clickbaiting ways.