PinUp Productions has done the majority of its work in the music industry at the local level, but putting on shows for global heavy music acts throughout the years hasn’t changed Haston’s perspective on the importance of solid foundation to build upon: “9/10 times it's crucial to an artist's success to have the right team, and that starts at a very early career point. The way I looked at it was, 'Why can't I apply that to Twitch and other avenues of digital content creation?'"