PUBG MOBILE has received the Media's Choice Award at the 2024 Green Game Jam for its "Play for Green" campaign, which integrates climate change awareness into its gaming platform. The Green Game Jam, organized by Playing for the Planet and supported by the United Nations Environment Programme (UNEP), encourages game developers to promote environmental protection through interactive media.

The "Play for Green" campaign introduces new in-game features designed to educate players about environmental issues and inspire real-world action. A highlight is the "Ruins of Erangel" map series in the World of Wonder mode, depicting the game's iconic Erangel map 100 years into the future under climate change scenarios based on scientific data. Players face survival challenges in environments altered by sandstorms, drought, and depleted vegetation, reflecting potential consequences of environmental neglect.

Another component is the "Run for Green" event, where players' in-game movements contribute to supporting real-world conservation projects in Brazil, Indonesia, and Pakistan. By achieving collective milestones, players unlock exclusive digital rewards while aiding initiatives like mangrove restoration and savannah preservation.

The campaign also features the "Preservation Garden" in the Home mode, a digital botanical garden showcasing endangered plant species to raise awareness about biodiversity loss. Interactive elements educate players on the importance of these plants and the threats they face.

The Media's Choice Award recognized the campaign's ambition and scale, particularly the inclusion of climate science and the visual impact of the redesigned maps. The initiative aligns with player interests, following a global survey indicating high concern among players about climate change.

The Green Game Jam Awards ceremony, held in Helsinki, Finland, celebrated various studios for their contributions to sustainability within the gaming industry. Other award recipients included Gameloft's Dragon Mania Legends and Trailmix's Love & Pies, recognized for their environmental initiatives and community engagement.

The "Play for Green" campaign reflects a growing trend in the gaming industry to address environmental issues through interactive experiences, aiming to mobilize a global community toward positive climate action.